Alpha A7 IV

The Sony A7 IV is the do-everything full-frame camera that satisfies both photographers and videographers. This is the most versatile camera in Sonys lineup.

The 33MP BSI CMOS sensor delivers excellent detail with good dynamic range. Low-light performance is impressive up to ISO 12800. The 5-axis in-body stabilization provides up to 5.5 stops of compensation.

Real-time tracking autofocus is best-in-class. It locks onto eyes, faces, animals, and objects with uncanny precision. 10fps burst shooting with buffer for over 1,000 JPEGs.

4K60fps video oversampled from 7K exceeds most competitors. 10-bit 4:2:2 internal recording satisfies pro workflows. The fully articulating touchscreen makes vlogging easy.

The menu system is improved but still complex. Battery life is good at 580 shots per charge.

At $2,000 with the price drop, the A7 IV delivers professional results at an accessible price.